Automotive Industry News

Lucid is pursuing a Level 4 “mind-off” autonomous driving system in partnership with Nvidia, integrating Drive AV compute with a multi-sensor fusion architecture (camera, radar, lidar). The strategy prioritises modular SDV-aligned development, with Lucid handling vehicle integration and safety-critical execution layers.

The automotive industry isn’t just evolving, it’s undergoing a structural value reset. For decades, value was concentrated in hardware, scale manufacturing, and the internal combustion engine. That model is now under pressure. Margins in traditional areas are tightening, while new, technology-led value pools are accelerating. The real question for OEMs, suppliers, and investors is no longer whether  disruption will happen, it’s where to play and how fast to pivot . Three domi